It’s equally at home with everyday makeup or evening glam.
Why Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g Stands Out
Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g combines lift, volume, and definition in one product.

Each swipe evenly coats your lashes, creating a noticeable lift and bold definition.

Buildable coverage that stays flexible and clump-free.
Design and First Impressions
The first thing you’ll notice about Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g is its sleek, elegant packaging.

Its clean design fits easily into any makeup bag.

Product shot of Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g tube and wand
Brush options: curved for lift or straight for volume — both separate and define.

The creamy, buildable texture glides effortlessly onto lashes.

Single coat: natural definition. Multiple coats: full-glam volume.

You get dramatic effect without crunchy or stiff lashes.
Smudge-Proof and Long-Lasting
Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g offers 10–12 hours of flawless wear without flaking or smudging.

Holds up in heat and humidity and resists light moisture.

Conditioning & Care
Formulated with nourishing boosters like vitamin E and panthenol to support lash health.

It’s makeup that doubles as gentle lash care.

How to Use
Fast Application

A well-designed wand prevents blobs and gives controlled application.

Apply from root to tip with a slight wiggle for maximum lift and separation.

Customizable Finish
Whether you want a subtle daytime look or full evening drama, layering is simple and clean.

Curl Retention

Keeps curled lashes looking lifted and fresh throughout the day.

Applying Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g with zigzag technique

Does It Last?

Waterproof option available for high-resistance needs; removal remains gentle with an oil or micellar cleanser.

Before and after photo showing lash volume with Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g
Pros and Cons

Visible length and instant fullness.

Easily customizable intensity.

• Long-wear, smudge-resistant finish.
• Contains conditioning actives to support lash health.
• Removes easily without irritation.
• Chic, travel-friendly packaging.
• Cons
• A bit pricier than budget mascaras.

Quick set time — layer carefully.

• Limited shade range (mainly black and brown).
• Brush may feel large for shorter lashes.
• Those with oily eyelids may opt for waterproof.
• Recommended For
• This mascara fits a wide range of users, such as:

Anyone after a dependable daily mascara.

Those who require dependable long wear.

• Users who want the option to go dramatic.
• Wearers of contact lenses or sensitive eyes.
• Pro Tips
• Pre-curling makes the lift more noticeable.

Use a small wiggle motion to distribute product from the base up.

1. Build thin coats rather than piling on product.
2. Use a lash comb to separate if needed.
3. Replace every 2–3 months to maintain hygiene.
4. Final Verdict: Is Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g Worth It?
5. Yes. Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g delivers what it promises: volume, length, curl, and care.

Quality performance and conditioning ingredients justify the price for many users.

While slightly premium, its quality rivals luxury mascaras.
Final look showing lifted, voluminous lashes
Quick Recap

Rating

{With a smooth formula, easy application, and lasting results, Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g is a must-have for anyone who loves effortless beauty.|Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g gives you bold, defined lashes without the hassle — a true everyday essential.|For defined, voluminous lashes that last, Rimmel London New Lasting Finish Lipstick – 170 Alarm 4g is worth trying.}